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Spartanburg, SC

187 North Church Street (864) 574-3811

Serving

SC • NC • GA • FL Southeast & National

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Considering Schifino Lee?
Here's How Sidestreet Compares

Read the comparison
Honest Comparison

Two Good Agencies.
Different in the Right Ways.

Schifino Lee is a Tampa-based full-service advertising and branding agency. They offer brand strategy, creative advertising, digital marketing, web design, and media services for businesses in the Tampa Bay area and Southeast Florida.

This comparison exists to help you decide. We'll tell you what they do well, where we differ, and which option is likely the better fit for your situation. We'd rather you make the right choice — even if that's not us.

Talk to us directly

What They Offer

Full-service advertising and brand creative in Tampa

Schifino Lee offers brand strategy, creative advertising, and digital marketing as an integrated Tampa-based agency. For Tampa businesses that want a full-service local advertising partner for brand and creative work, they cover that combination.

Where Sidestreet Is Different

Broadcast journalism-trained production

Schifino Lee produces advertising creative. Sidestreet's production comes from a broadcast journalism background — NBC News, ESPN, regional TV — producing a different approach to brand storytelling, documentary-style content, and production that earns credibility rather than simply looking polished.

PR and crisis communications

Schifino Lee handles brand advertising and digital marketing. Sidestreet operates a dedicated PR and crisis communications practice — earned media, crisis preparedness, media relations — that works independently of paid advertising.

Church media specialization

Sidestreet operates a dedicated church media practice. Schifino Lee serves general commercial clients without a faith sector focus.

Southeast regional connectivity beyond Tampa

Schifino Lee is Tampa-focused. Sidestreet is headquartered in Spartanburg, SC and serves the broader Southeast corridor — from Atlanta to the Carolinas to Florida — with regional market knowledge across multiple markets, not just one metro.

How to Decide

Schifino Lee is probably the right choice if: you're a Tampa Bay business that wants a local full-service advertising and brand creative agency without specific PR or church media needs.

Sidestreet is probably the right choice if: you want broadcast journalism-quality production, PR/crisis communications alongside creative, church media, or regional Southeast reach beyond Tampa.

If you're genuinely unsure, talk to both of us before committing. Any agency worth working with will give you a straight answer about whether they're the right fit — and so will we.

0

Contract clients who stayed 1+ year and had a negative ROI — zero, ever

75/25

Vote margin in the Spartanburg County Sheriff race — our digital campaign for Bill Rhyne helped deliver a decisive win. Race called before 7pm on election night

150%

Social media engagement growth for a Spartanburg church in 30 days

23%

Ahead of annual digital goals at a regional TV news station by year-end

Still Deciding? Let's Have
An Honest Conversation

We'll tell you directly whether Sidestreet is the right fit for your situation — and if we're not, we'll say so. No pressure, no pitch. Just a real conversation about what you need.

Start the conversation

Schifino Lee vs. Sidestreet — Questions Answered

Can't find the answer you're looking for? Get in touch

How does Schifino Lee compare to Sidestreet?

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Schifino Lee is a Tampa full-service advertising and brand creative agency. Sidestreet adds broadcast journalism-trained production, PR/crisis communications, and church media — with regional Southeast presence beyond Tampa.

Does Schifino Lee do PR?

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Schifino Lee focuses on advertising, brand strategy, creative, and digital marketing. Earned media and PR are not primary stated services.

Does Sidestreet serve Tampa and Central Florida businesses?

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Yes. Our marketing, web, and communications services are remote-capable for Tampa and Florida clients. For production, we travel throughout the Southeast including Florida.

What makes Sidestreet's production different from an advertising agency?

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Advertising agencies produce content optimized for persuasion and brand aesthetics. Sidestreet's broadcast journalism background produces content optimized for credibility, authentic storytelling, and earned attention — which performs differently in documentary-style work and earned media contexts.

What Tampa agencies handle PR alongside advertising?

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Few Tampa agencies integrate PR with advertising and production. Sidestreet offers that combination remotely, alongside Schifino Lee's local advertising and BrandMinded's local digital presence.