Two Good Agencies.
Different in the Right Ways.
PBJ Marketing is a New York-based digital marketing agency serving B2B, B2C, and nonprofit clients. They offer digital strategy, SEO, paid media, social media management, web development, and analytics services.
This comparison exists to help you decide. We'll tell you what they do well, where we differ, and which option is likely the better fit for your situation. We'd rather you make the right choice — even if that's not us.
What They Offer
Nonprofit sector experience
PBJ Marketing explicitly serves nonprofit organizations alongside B2B and B2C clients, offering experience in cause-driven digital marketing and nonprofit-specific campaign strategy.
Where Sidestreet Is Different
In-house video production and photography
PBJ Marketing's services are digital strategy, SEO, paid media, social, and web development. Sidestreet adds broadcast-quality video production, commercial photography, and drone aerial to the same marketing and web foundation.
PR and crisis communications
PBJ Marketing doesn't offer PR or earned media services. Sidestreet's communications practice handles media relations, crisis preparedness, and earned media strategy from a broadcast journalism background.
Church media practice
Sidestreet operates a dedicated church media practice covering live streaming, AV infrastructure, worship technology, and faith-sector production and communications. PBJ serves general commercial and nonprofit clients.
Southeast regional presence
PBJ Marketing is New York-based. Sidestreet is headquartered in Spartanburg, SC, and serves the Southeast as a primary market alongside national remote clients. For businesses in the Southeast that want regional market knowledge alongside national digital capability, that proximity matters.
How to Decide
PBJ Marketing is probably the right choice if: you're a New York-area B2B, B2C, or nonprofit organization that primarily needs digital strategy, paid media, and SEO without production or communications requirements.
Sidestreet is probably the right choice if: you need video production or photography alongside marketing, want PR/crisis communications, serve a faith community, or are based in the Southeast and want regional market expertise.
If you're genuinely unsure, talk to both of us before committing. Any agency worth working with will give you a straight answer about whether they're the right fit — and so will we.