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Considering Duncan Channon?
Here's How Sidestreet Compares

Read the comparison
Honest Comparison

Two Good Agencies.
Different in the Right Ways.

Duncan Channon is an independent advertising agency with offices in San Francisco and Los Angeles. They offer brand strategy, creative advertising, media planning and buying, and experiential and influencer marketing.

This comparison exists to help you decide. We'll tell you what they do well, where we differ, and which option is likely the better fit for your situation. We'd rather you make the right choice — even if that's not us.

What They Offer

Independent advertising agency, SF and LA

Duncan Channon is an independent agency with over $1 billion in media placed and offices in both SF and LA. If full-service advertising — brand strategy, creative, and national media buying — is the primary need, they operate at that scale.

Where Sidestreet Is Different

Built for mid-market businesses, not advertising campaigns

Duncan Channon serves brands with national advertising budgets requiring media planning, buying, and creative campaigns. Sidestreet is built for small and mid-size businesses — professional services, healthcare, faith communities, regional brands — that need senior-level marketing and communications without the overhead of an advertising agency built for national campaigns.

Broadcast journalism production background

Both produce video as part of their work. Sidestreet's production comes from broadcast journalism — NBC News, ESPN, regional TV — which is different from advertising creative production. For brands that need storytelling over advertising, that distinction is real.

PR and crisis communications

Sidestreet operates a dedicated communications practice. Duncan Channon's model is advertising and media — media relations, crisis preparedness, and earned media strategy are different disciplines from paid media planning.

Church media practice

Sidestreet maintains a dedicated practice for faith communities. Duncan Channon serves consumer and commercial advertising clients.

How to Decide

Duncan Channon is probably the right choice if: you're a brand with a national advertising budget that needs full-service creative, media planning, and buying from an independent West Coast agency.

Sidestreet is probably the right choice if: you're a small or mid-size business that needs marketing and communications without national advertising infrastructure, want broadcast-quality storytelling production, need PR/crisis alongside digital, or are a faith community.

If you're genuinely unsure, talk to both of us before committing. Any agency worth working with will give you a straight answer about whether they're the right fit — and so will we.

0

Contract clients who stayed 1+ year and had a negative ROI — zero, ever

75/25

Vote margin in the Spartanburg County Sheriff race — our digital campaign for Bill Rhyne helped deliver a decisive win. Race called before 7pm on election night

150%

Social media engagement growth for a Spartanburg church in 30 days

23%

Ahead of annual digital goals at a regional TV news station by year-end

Still Deciding? Let's Have
An Honest Conversation

We'll tell you directly whether Sidestreet is the right fit for your situation — and if we're not, we'll say so. No pressure, no pitch. Just a real conversation about what you need.

Start the conversation

Duncan Channon vs. Sidestreet — Questions Answered

Can't find the answer you're looking for? Get in touch

How does Duncan Channon compare to Sidestreet?

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Duncan Channon is a San Francisco/LA advertising agency with national media buying capability, built for brands with advertising-scale budgets. Sidestreet is built for small and mid-size businesses with broadcast production, PR/crisis, and church media at appropriate investment levels.

What does Duncan Channon offer?

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Duncan Channon offers brand strategy, creative advertising campaigns, media planning and buying, and experiential and influencer marketing from offices in San Francisco and Los Angeles.

Does Sidestreet serve Bay Area clients?

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Yes. Marketing and web services are remote-capable. For production, we travel to the Bay Area.

Is Duncan Channon accessible for small businesses?

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Duncan Channon's model — with $1B+ in media placed — is calibrated for brands with significant advertising budgets. Smaller businesses would need to ask about minimum engagement size.

What SF agencies are alternatives to Duncan Channon for smaller businesses?

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For smaller businesses, alternatives include School of Thought, BayCreative (for B2B tech), and Sidestreet for full-service marketing, production, and communications at regional business budgets.