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Considering Creative Church Marketing?
Here's How Sidestreet Compares

Read the comparison
Honest Comparison

Two Good Agencies.
Different in the Right Ways.

Creative Church Marketing is a Greenville, SC-based agency dedicated exclusively to church marketing. They've worked with 300+ churches across the country, pitching themselves as an "extended staff" model with quantified monthly deliverables — sermon clips, graphics, reels, and Plan Your Visit ad campaigns.

This comparison exists to help you decide. We'll tell you what they do well, where we differ, and which option is likely the better fit for your situation. We'd rather you make the right choice — even if that's not us.

What They Offer

Church-only focus

Creative Church Marketing serves churches exclusively. Every page on their site, every case study, and every piece of educational content is written for a senior pastor. That single-vertical focus is genuinely useful — they speak the language fluently and have refined a playbook that produces consistent results for the churches they fit.

Volume of church relationships

They've worked with over 300 churches, which gives them a lot of pattern recognition for what works in church social media, what visitor ad campaigns convert at, and what a church can reasonably expect from a managed monthly engagement.

Productized monthly output

CCM publishes specific monthly deliverable counts — 12 sermon clips, 30-45 graphics, 3-5 reels, plus website management and Plan Your Visit campaigns. That clarity makes it easy for a church to know exactly what they're getting and budget accordingly.

Cost calculator and transparent pricing tiers

They publish a homepage cost calculator and tiered pricing based on church size, which removes some of the friction of getting a quote. For pastors who want to know the budget conversation before booking a call, that's helpful.

Where Sidestreet Is Different

Broadcast production heritage applied to church work

Sidestreet's production team comes from broadcast — NBC News, ESPN, NBCUniversal, LTN Global Communications, and regional television. We bring that level of craft to church work because we believe ministry deserves it. Most church-focused marketing agencies are built on the social-ad and content-production playbook; we're built on broadcast. That difference shows up in sermon clip quality, ministry film production, live-stream engineering, and capital campaign video work in ways a church considering both options will see immediately.

Full-service beyond marketing and content

Creative Church Marketing is focused on the marketing and content layer — social, ads, graphics, web management, visitor campaigns. Sidestreet covers that scope and also handles live streaming infrastructure (Resi, LiveU, AWS-based encoding), worship technology consulting (Planning Center, ProPresenter, AV system design), PR and crisis communications, and pastoral transition support. For churches that want one senior team across the whole picture rather than a marketing-only agency, the scope is the practical difference.

Senior-led engagements with no junior handoff

When you hire Sidestreet, the senior people you talk to in the sales conversation are the people building your campaigns and producing your content. We don't have an account-manager-to-junior-producer handoff structure. CCM's 300+ church scale necessarily involves a team structure with account management layers. For churches that prefer direct senior involvement on the work, Sidestreet operates differently by design.

Sermonix for church planters and small-staff churches

Sidestreet built Sermonix — eight Slack-native AI tools for sermon prep, sermon-to-social, weekly newsletter, guest follow-up, devotionals, small group guides, image generation, and open-ended questions. Tuned to your church via a one-time profile. $49/seat/month, first 3 months free during beta. It's a tool no other church marketing agency offers because no other church marketing agency built one.

AI-powered workflow across the engagement

Sidestreet runs AI through every part of the workflow — Claude, in-house models, and Sermonix where it fits. The marketing layer (Plan Your Visit funnels, Google Ad Grant management, social content) all moves faster because of it. For a church evaluating partners, the question isn't which agency uses AI; it's which one has been investing in AI as a core competency for years.

How to Decide

Creative Church Marketing is probably the right choice if: you're looking for a church-exclusive agency with a clear, productized monthly content output (clips/graphics/reels), Plan Your Visit campaign management, and a published pricing tier system. Creative Church Marketing has built a clean, repeatable model and works well for churches who want a known-quantity content engine.

Sidestreet is probably the right choice if: you want broadcast-grade production quality alongside the marketing work, a senior-led engagement without account-manager handoffs, full-service scope that includes live streaming engineering and worship technology alongside marketing, PR and crisis communications coverage when you need it, and access to Sermonix for the AI tools your team actually uses in the week.

If you're genuinely unsure, talk to both of us before committing. Any agency worth working with will give you a straight answer about whether they're the right fit — and so will we.

150%

Social media engagement growth for a regional church in 30 days

0

Contract clients who stayed 1+ year and had a negative ROI — zero, ever

150%

Month-one social growth at a broadcast station using our video strategy

15+

Years working alongside faith communities and ministries

Still Deciding? Let's Have
An Honest Conversation

We'll tell you directly whether Sidestreet is the right fit for your situation — and if we're not, we'll say so. No pressure, no pitch. Just a real conversation about what you need.

Start the conversation

Creative Church Marketing vs. Sidestreet — Questions Answered

Can't find the answer you're looking for? Get in touch

Is Sidestreet a church-only agency like Creative Church Marketing?

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No. Sidestreet is a senior-led full-service agency that serves churches, brands, and growing companies. Our church practice has been deep for fifteen years — clients include First Baptist Spartanburg, St. James UMC Spartanburg, First Baptist Indian Trail, and the South Carolina Baptist Convention — and we have a dedicated church media team. The advantage of working with a multi-vertical agency is that the broadcast-grade craft we apply to commercial clients (NBC News, ESPN, NBCUniversal work) is the same craft we apply to your sermon series, capital campaign film, and live stream. A church-only agency develops a specific playbook quickly; a senior multi-vertical team brings craft from outside the church world into it.

Does Sidestreet manage Plan Your Visit ad campaigns and Google Ad Grants?

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Yes. Plan Your Visit funnels are a featured service — ad creative and targeting on Meta, Google, and YouTube; the dedicated landing page that converts cold traffic to registered visits; the automated email and text follow-up sequences; and the first-week and second-week follow-up that turns first-time guests into committed members. We also manage Google Ad Grants ($10,000/month in free Google Ads for eligible 501(c)(3) churches) including eligibility, application, properly structured campaigns, and compliance.

How does Sidestreet's monthly content output compare?

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We tailor the monthly engagement to the church rather than publishing a fixed deliverable count. A typical mid-size church engagement includes 6-12 sermon clips per month, social graphics and reels in cadence with the sermon series, ProPresenter slide and bumper updates, social posts written in the church's voice (and assisted by Sermonix), a weekly newsletter, and ongoing website management. Larger churches scope larger; smaller churches scope smaller. We're honest about what makes sense at each scale.

What is Sermonix and how does it relate to the marketing engagement?

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Sermonix is the AI product we built specifically for the church planter's week. Eight Slack-native tools for sermon prep, sermon-to-social, weekly newsletter, guest follow-up, devotionals, small group guides, image generation, and open-ended questions — all tuned to your church via a one-time profile. It's $49/seat/month (free for the first three months during beta) and works whether or not you engage Sidestreet for marketing services. For Sidestreet church clients, Sermonix accelerates the work we already do together.

Does Sidestreet serve churches outside the Greenville/Spartanburg area?

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Yes, across the country. Our work is delivered remote-first where it can be (marketing, web, strategy, ongoing content production) and on-site where it needs to be (AV installs, training, key events). Named church clients are across the Southeast, but we work nationally and have completed remote engagements for churches in Texas, Tennessee, North Carolina, and beyond.

What's the difference between an agency built on broadcast and one built on social ads?

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A broadcast-trained team designs for live, high-stakes, single-take execution — the Sunday morning stream that has to work the first time, the capital campaign film that's the centerpiece of a six-month appeal, the Easter production where everything is happening at once. A social-ad-trained team designs for iteration, A/B testing, and short-form content velocity. Both are valuable. The difference shows up most in the visible quality of the production work and the reliability of the live-stream and event infrastructure.