Two Good Agencies.
Different in the Right Ways.
Brick Marketing is a Boston-based B2B digital marketing agency. They specialize in SEO, content marketing, PPC, social media, email marketing, and website development for B2B, legal, education, and professional services clients.
This comparison exists to help you decide. We'll tell you what they do well, where we differ, and which option is likely the better fit for your situation. We'd rather you make the right choice — even if that's not us.
What They Offer
Boston B2B SEO and content focus with 20+ years
Brick Marketing has operated in Boston for over two decades with a concentrated focus on SEO and content marketing for B2B, legal, and professional services clients. That disciplinary focus in those specific categories is their lane.
Where Sidestreet Is Different
In-house video production and photography
Brick Marketing focuses on SEO, content, PPC, and web development. Sidestreet adds broadcast-trained video production, commercial photography, and drone aerial alongside digital marketing.
PR and crisis communications
Brick Marketing doesn't offer PR or earned media services. Sidestreet operates a dedicated communications practice — media relations, crisis preparedness, earned media — backed by broadcast journalism experience.
Church media specialization
Sidestreet operates a church media practice. Brick Marketing serves secular commercial and professional services clients.
Broader service scope than SEO and content
Brick Marketing's core model is SEO, content, and PPC. Sidestreet offers integrated marketing strategy across more channels alongside web, production, and communications — a broader full-service scope rather than a content-and-search specialist model.
How to Decide
Brick Marketing is probably the right choice if: you're a Boston B2B, legal, or professional services firm that primarily needs SEO, content marketing, and PPC from a specialist agency in those disciplines.
Sidestreet is probably the right choice if: you need integrated marketing across multiple channels alongside production, PR/crisis communications, or church media.
If you're genuinely unsure, talk to both of us before committing. Any agency worth working with will give you a straight answer about whether they're the right fit — and so will we.