From New Orleans
to Spartanburg
Sidestreet started in 2010 as 5thPixel Media — a small production and digital shop in New Orleans. We rebranded as Sidestreet NOLA as our work expanded, and in 2013 we relocated to Spartanburg, SC, where we've been headquartered ever since.
Fifteen years in, we partner with companies of every size. Founders building from scratch. Growing brands scaling their first real marketing function. In-house teams at larger organizations who need senior production capacity, specialist craft, or a creative partner that doesn't need a learning curve. Our base is South Carolina. The work runs nationally.
We work across five practice areas: digital marketing and advertising, web development and hosting, video production and photography, public relations and crisis communications, and church and faith-based media. The same senior team that you talk to in the first meeting is the team that does the work.
What Makes Us Different
Our team comes from broadcast — NBC News, ESPN, NBCUniversal, LTN Global Communications, and regional television. That background shows up in the quality and precision of the work, whether we're producing a brand campaign for a national manufacturer or live-streaming a Sunday morning service.
A lot of our work runs alongside in-house marketing and communications teams. We come in for the things they don't staff for — broadcast-grade production, PR and crisis response, brand-level creative, full site rebuilds — and we leave their team stronger, not bypassed.
Most agencies our size have a specialty. We have five, and they work together. A client who comes to us for web development often ends up with us running their paid media, because everything performs better when the same team that built the site also controls the traffic going to it.
We're also genuinely AI-powered. We use Claude and in-house models throughout the work — for SEO analysis, content strategy, campaign research, and code review. It makes us faster and more thorough without adding cost to your project. The judgment and accountability still sit with senior people.
And we've been doing this long enough to know what we're not good at. We'll tell you that clearly, and we'll point you toward someone who can help if we're not the right fit.
A sample of the broadcast work behind the resume
Super Bowl Preps with Jay Gray
NBC News Channel — live network coverage
2010
Year founded
2013
Established in Spartanburg
4
Core service disciplines
400%+
E-commerce growth for a key client